ANALGESICS IN POLAND

Euromonitor International

February 2019

LIST OF CONTENTS AND TABLES

Headlines

Prospects

Poles Are Looking for Quick Solutions To Relieve Pain

Advertising Remains the Strongest Stimulus for Growth

Regulatory Risk and Growing Consumer Awareness Are Potentially the Greatest Threats To Further Growth

Competitive Landscape

US Pharmacia Remains Category Leader

Little Innovation But Plenty of Advertising

Analgesics Is Relatively Concentrated and Based on Various Distribution Channels

Category Data

Table 1 Sales of Analgesics by Category: Value 2013-2018

Table 2 Sales of Analgesics by Category: % Value Growth 2013-2018

Table 3 Sales of Topical Analgesics/Anaesthetic by Format: % Value 2013-2018

Table 4 NBO Company Shares of Analgesics: % Value 2014-2018

Table 5 LBN Brand Shares of Analgesics: % Value 2015-2018

Table 6 Forecast Sales of Analgesics by Category: Value 2018-2023

Table 7 Forecast Sales of Analgesics by Category: % Value Growth 2018-2023

Executive Summary

Good Economic Situation, Flu Epidemic and Growing Trend Towards Self-care Support Sales

Customers Do Not Distinguish Between OTC Medicines and Dietary Supplements; They Look for Rapid Results

Category Is Very Fragmented and Balanced Between Domestic and International Players

Chemists/pharmacies Remains the Biggest Distribution Channel

Consumer Health in Poland Has A Positive Outlook Over the Medium Term

Market Indicators

Table 8 Consumer Expenditure on Health Goods and Medical Services: Value 2013-2018

Table 9 Life Expectancy at Birth 2013-2018

Market Data

Table 10 Sales of Consumer Health by Category: Value 2013-2018

Table 11 Sales of Consumer Health by Category: % Value Growth 2013-2018

Table 12 NBO Company Shares of Consumer Health: % Value 2014-2018

Table 13 LBN Brand Shares of Consumer Health: % Value 2015-2018

Table 14 Distribution of Consumer Health by Format: % Value 2013-2018

Table 15 Distribution of Consumer Health by Format and Category: % Value 2018

Table 16 Forecast Sales of Consumer Health by Category: Value 2018-2023

Table 17 Forecast Sales of Consumer Health by Category: % Value Growth 2018-2023

Appendix

OTC Registration and Classification

Vitamins and Dietary Supplements Registration and Classification

Self-medication/self-care and Preventive Medicine

Switches

Summary 1 OTC: Switches

Sources

Summary 2 Research Sources

Polish society has become accustomed to taking painkillers. This is the most common way to deal with pain, especially for short-term and instant relief. As the pace of life increases, the consumer has no time to visit the doctor and to investigate the causes of pain. Finding advice on the internet has become a popular solution in order to find a quick way to temporarily solve the problem. Specialist portals and forums facilitate access to knowledge, but are not always reliable and tested. There...

Euromonitor International's Analgesics in Poland report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2014-2018, allowing you to identify the sectors driving growth. Forecasts to 2023 illustrate how the market is set to change.

Product coverage: Systemic Analgesics, Topical Analgesics/Anaesthetic.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Analgesics market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

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