ANALGESICS IN GEORGIA

Euromonitor International

February 2019

LIST OF CONTENTS AND TABLES

Headlines

Prospects

Changing Consumer Habits Support Faster Expansion of Paediatric Analgesics

Acetaminophen Matures

Three Categories Expected To Be the Best Performers in the Forecast Period

Competitive Landscape

Ketonal Remains the Leading Brand in Analgesics

Leading Brands Maintain Positioning

Wide Portfolios Bring Companies Leading Positions

Category Data

Table 1 Sales of Analgesics by Category: Value 2013-2018

Table 2 Sales of Analgesics by Category: % Value Growth 2013-2018

Table 3 Sales of Topical Analgesics/Anaesthetic by Format: % Value 2013-2018

Table 4 NBO Company Shares of Analgesics: % Value 2014-2018

Table 5 LBN Brand Shares of Analgesics: % Value 2015-2018

Table 6 Forecast Sales of Analgesics by Category: Value 2018-2023

Table 7 Forecast Sales of Analgesics by Category: % Value Growth 2018-2023

Executive Summary

Changes in Consumer Lifestyle Drive Growth of Consumer Health

Relative Stabilisation of Georgian Currency Brings Strong Value Growth

Local Manufacturers Slowly But Steadily Manage To Expand Sales Share

Emerging Areas of Consumer Health Support Variety of Distribution Channels

Consumer Health Is Expected To Maintain Positive Growth

Market Indicators

Table 8 Consumer Expenditure on Health Goods and Medical Services: Value 2013-2018

Table 9 Life Expectancy at Birth 2013-2018

Market Data

Table 10 Sales of Consumer Health by Category: Value 2013-2018

Table 11 Sales of Consumer Health by Category: % Value Growth 2013-2018

Table 12 NBO Company Shares of Consumer Health: % Value 2014-2018

Table 13 LBN Brand Shares of Consumer Health: % Value 2015-2018

Table 14 Distribution of Consumer Health by Format: % Value 2013-2018

Table 15 Distribution of Consumer Health by Format and Category: % Value 2018

Table 16 Forecast Sales of Consumer Health by Category: Value 2018-2023

Table 17 Forecast Sales of Consumer Health by Category: % Value Growth 2018-2023

Appendix

OTC Registration and Classification

Vitamins and Dietary Supplements Registration and Classification

Self-medication/self-care and Preventive Medicine

Switches

Definitions

Sources

Summary 1 Research Sources

Paediatric analgesics continued growing albeit from a low base in Georgia. Consumption remained low mainly due to poor awareness about that area of analgesics. However, that gradually changed. Paediatric analgesics outpaced the value sales growth of overall analgesics towards the end of the review period. With growing awareness, more consumers opted for products considered safer for their children, rather than choosing standard analgesics designated for adults. In addition, with rapidly expandin...

Euromonitor International's Analgesics in Georgia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2014-2018, allowing you to identify the sectors driving growth. Forecasts to 2023 illustrate how the market is set to change.

Product coverage: Systemic Analgesics, Topical Analgesics/Anaesthetic.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Analgesics market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

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